Advertising Strategy: Creative Tactics From the Outside/In

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		Advertising Strategy Creative Tactics From the Outside/In

description		Written in an accessible style, Advertising Strategy: Creative Tactics From the Outside/In gets right to the point of advertising by stressing key principles, illustrating them, and then providing practical information students and working professionals can use.
link		www.amazon.com/exec/obidos/ASIN/1412917964/ (82)
category		Advertising Design Books
added		28 Feb 2006 12:37

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Advertising StrategyCreative Tactics From the Outside/In