Leo Burnett Deutschland has been selected as Red Dot: Agency of the Year 2015. The advertising agency's creative staff secured the title of honour with their extraordinary communication campaigns. In addition to their continuous successes over the past years, a total of 16 Red Dot awards and 4 Red Dot: Best of the Best awards in 2015 are proof of their achievements.
The title "Red Dot: Agency of the Year" is awarded to the agency that wins over the jury consistently with above-average design achievements. This year, that agency is Leo Burnett, which was founded in Chicago in 1935. Implementing great ideas and creating communication solutions for brands that achieve the extraordinary - this is the approach pursued to this day by the almost 9,000 employees in 85 offices in 69 different countries. At the German locations of Frankfurt, Berlin and Munich alone, more than 250 creative staff take care of the brand building for major customers such as Fiat, Goodyear, McDonald's and Samsung.
"Anyone who succeeds in keeping such big names as clients over such a long period can definitely claim to have unusually strong skills," commented Prof. Dr. Peter Zec, founder and CEO of Red Dot, in relation to the choice of agency of the year. "Over the years Leo Burnett created excellent communication design for strong brands which set standards worldwide. We honour this achievement with the designation of Red Dot: Agency of the Year. I am delighted that the title goes to an agency that has been celebrating successes for over 80 years and understands how to set new standards globally through outstanding communication."