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Results of the International Conference Design Research - Strategy Setting to Face the Future120 participants came to the international conference "Design Research: Strategy Setting to Face the Future" held in Bozen on 27 and 28 June 2007.
Design theoretician Hans Höger and graphic arts designer Antonino Benincasa, both from the Faculty of Design and Art at the Free University of Bozen - Bolzano, had organised the event.
Ten speakers from different professions presented their assessments and forecasts on the following agreed central topics:
- Which questions are going to become more and more relevant and meaningful for designer activity in the context of economy, culture and society in the coming years?
- Which research approaches, working methods and attitudes of mind are necessary in order to deal with these topics in an adequate and promising way?
The sociologist, Simone Bertolini, of the research and consultancy agency A.A.STER (Milan), illustrated on the morning of the first day the characteristics of the "Economics of Creativity" that at this point describe a common denominator among the different current free enterprise systems.
In this connection, among other things, the tendency is interesting that consumers themselves are becoming ever more strongly identified creatively and actively by their decisions and behaviour on influencing the value added processes of the markets (including the phenomenon of turning traditional products into services).
more: Results of the International Conference Design Research - Strategy Setting to Face the Future
August 7, 2007 | Viewed 20,764 time(s)
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