Laundry POD: RKS Inspires a New Way to See Green

World-recognized strategy, innovation, and design consultancy RKS announced that "Laundry POD" was awarded 4th place in Core77's Greener Gadgets Design Competition 2009.

Produced by Core77 in association with the Consumer Electronics Association and Inhabitat, the Greener Gadgets Design Competition 2009 challenged designers to create the next generation of greener gadgets.

"This connection not only encourages people to keep products longer, making them more sustainable, it also emotionally connects consumers to brands, driving demand in away that makes businesses sustainably profitable," said Tom White, RKS Executive Vice President.

"Truly sustainable design is good for the planet and good for business," said Ravi Sawhney, RKS founder and CEO.

RKS, following up on the success of the KOR ONE Hydration Vessel, created Laundry POD as the latest in a series of eco-conscious designs.

While engineering and designing the Smart Touch Salad Spinner for Zyliss, RKS learned that resourceful women were using salad spinners to wash their delicates.

Independently, Fran Slutsky, co-owner of leading commercial laundry machine manufacturer American Dryer Corporation, had identified the need for an easy, energy-efficient way to clean small loads of laundry and discovered that salad spinners effectively mimicked washing-machine agitation.

After becoming aware of their work for Zyliss, Slutsky enlisted RKS to develop a concept for a hand-powered, high-performance, laundry device for small loads.