Red Dot Presents Asian Design Excellence in Shenzhen

In the past ten years, Asia's economic landscape has been subject to serious changes.

It has developed from a mere production site to a knowledge-based society.

It is, for example, reflected in the continuous development of high-tech industry.

Thanks to well-directed public promotion and private commitment, Asia's creative industries can report their greatest success.

Today, Asia is one of the most important centers of design worldwide.

Manufacturers have learned that design is of great significance for a company's commercial success, because design provides good ideas with a form and is indispensable for differentiation in the global market.

Being competitive means striving for being best.

The exhibition "red dot on tour - creative asia" presents the enormous potential of Asian design to a wide audience.

From 15 May until 18 May 2009, the exhibition at the "City of Design" Creative Industrial Estate, Central Park, in Shenzhen, shows a selection of awarded Asian products from the internationally renowned red dot design award.