The Design of the Decade 2010 competition celebrates the importance of industrial design's contribution to society and business success.
"As an awards program, the Design of the Decade competition is special," said IDSA CEO Clive Roux, "because it recognizes the social impact that design has on our society as well as the significant and growing influence that design has on business.
In deepening our focus and widening our aperture to span a decade, we provide the jurors with a sufficiently long period of time to better evaluate and more fully appreciate the longer term impact of design.
To more effectively illuminate the lasting imprints and often subtle but important effects of design, we have radically redefined the categories as well."
The competition is open to anyone who has designed a product introduced for sale anywhere in the world between January 1, 2000 and December 31, 2009.
The jury will award 10 to 12 gold awards, 12 or more silver awards, 12 or more bronze awards and one "Design of the Decade" award.
Deadline for entries is October 1, 2010.
more: idsa.org (615)