You know from experience that good design is effective design. But how do you prove it?
"Making the Case" will recognize studies that demonstrate the value of design in a clear, compelling and accessible way.
A discerning and qualified jury will identify submissions that serve as an effective tool to explain design thinking to clients, students, peers and the public in general.
The case studies selected will be published on AIGA website.
Deadline for registration is March 31, 2011.
more: aiga.org (190)