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| LogoLounge Master Library 4 | | The fourth in the seven-volume LogoLounge Master Library series, this is a highly organized collection of 3,000 typographic logo designs including Coca-Cola, Kellogg's, and Campbell's. The result is the deepest, densest, and most highly-focused collection of logos organized by category ever created. | astore.amazon.com/detail/1592537642
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| Brand Bible | | Brand Bible is a comprehensive resource on brand design fundamentals. It looks at the influences of modern design going back through time, delivering a short anatomical overview and examines brand treatments and movements in design. | astore.amazon.com/detail/159253726X
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| Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff and Geismar | | Chermayeff & Geismar's visual identities are instantly recognizable by countless millions around the world and set the standard for what a successful trademark is. In Identify, celebrated designers Tom Geismar and Ivan Chermayeff, and partner, rising star Sagi Haviv open up their studio for the first time in the firm's 55-year history and reveal the creative process that lead to the firm's iconic visual identities, from the oldest (Chase Bank and Mobil Oil in the 1960s) to the more recent (Armani Exchange and the Library of Congress in the 2000s). | astore.amazon.com/detail/1440310327
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| Lufthansa and Graphic Design | | Deutsche Lufthansa is one of the most important airlines in the world, with a long and diverse history that goes back to 1926. The visual identity of Lufthansa is just as long and diverse. With a focus on the famous brand identity, the design and advertising history of Deutsche Lufthansa from the 1920s to today is comprehensively documented here for the first time. This volume contains numerous illustrations from the corporate archive and background articles and interviews. | astore.amazon.com/detail/3037782676
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| Indie Brands | | Indie Brands is both a visual feast and an inspiration to branding professionals and young entrepreneurs. Each indie brand reveals its unique story of smart design and marketing. | astore.amazon.com/detail/9063692196
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| Re-logo: Redesigning the Brand | | Re-logo provides graphic designers with an indispensable reference source for contemporary identity design and also serves as a valuable source of inspiration on how to redesign a logo of a brand. Showcasing a vast, international array of current trade marks - ranging from those of small, design-led businesses to global brands - the book offers design consultancies and professional graphic creatives a ready resource to draw upon in the research phase of identity projects and redefining a brand in the marketplace. | astore.amazon.com/detail/8492810289
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| Brand Thinking | | Brand Thinking and Other Noble Pursuits offers insights and provocations from world-renowned brand consultants, thought leaders, designers, and strategists. | astore.amazon.com/detail/1581158645
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| Branding USA No. 4 | | In Branding USA No. 4, 24 design firms from cities across the United States showcase their best brand-building work. In over 650 full-color images on 200 beautifully reproduced pages are featured the most innovative examples of the branding art. | astore.amazon.com/detail/1888001984
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| Logology 2 | | Logology 2 collects a diverse array of logos, symbols, icons, mascots, emblems and graphics that all effectively achieve the goal of arresting one s attention and entering our neural networks. Not just satisfied with today's landscape, this book ambitiously sets out to predict the needs of tomorrow and the future of the logo, that most fundamental unit of communication design. | astore.amazon.com/detail/9881732891
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| Ideas not Airships | | A book to celebrate the thirtieth anniversary of the Hangar Design Group, one of the most famous Italian advertising and communications agencies. Hangar Design Group is known for their brand, logo, bottle, lighting, shop, and advertising design. | astore.amazon.com/detail/8857206289
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| Brand Atlas | | Brand Atlas follows the recent YouTube-iPhone-Pecha Kucha era trend toward fast-paced visual instruction by neglecting needless jargon and combining vivid, full-color images and easy-to-follow diagrams to break down branding principles into basic step-by-step concepts that can be immediately applied. | astore.amazon.com/detail/0470433426
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| Logo Design Vol. 3 | | Each volume in the Logo Design series brings together diverse logos from around the world, organized into chapters by theme, such as creative industry, events, fashion, media, music, retailers, and service. Volume 3 features include: an interview with H5, the makers of 2010 Oscar winner Logorama, Neville Brody's Research Studios on the redesign of Music for Youth, Sasha Vidakovic on the new identity for Victoria Beckham, leading Canadian design studio Concrete on the launch of SUPER cosmetics, British studio KentLyons on Jarman film award, HB Design from Argentina on the country's 200th anniversary logo, and Helmut Langer on universal identities. | astore.amazon.com/detail/383652421X
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| Brand Identity Essentials | | Brand Identity Essentials outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved. | astore.amazon.com/detail/159253578X
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| Basic Identity | | Basic Identity features different corporate identity projects developed by designers from around the world, showcasing a broad range of styles which enhance the book and make it both a compendium of visual input and a great source for inspiration. | astore.amazon.com/detail/8492643587
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| Logolicious | | Logolicious is a snapshot of today's most visually delicious logos, selected by some of the world's top designers. | astore.amazon.com/detail/0061970123
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