Creative agency Uncle have played a part in helping Encyclopaedia Britannica secure the number 10 place in the coveted 2009/10 Superbrands UK Consumer Index.
Uncle client Encyclopaedia Britannica, which has a 240-year history, represents the only publishing brand in the Top 50. At number 10 - moving up 19 places from number 29 in 2008/9 - Encyclopaedia Britannica is recognised by the British public as one of the nation's best-known and respected brands - representing quality, reliability and distinction. The UK Consumer Superbrands announcement follows an independent polling process that taps into the views of more than 2,100 British consumers aged 18 and above.
Mark Deeprose, Creative Director, Uncle, says "The award of this position to Encyclopaedia Britannica is great news for all involved. We are extremely proud to have worked on the brand for the past year and would like to take the opportunity to congratulate everyone at Encyclopaedia Britannica, and to thank my team here at Uncle for their hard work over the last 12 months. All of us at Uncle believe passionately in the power of a strong brand, and work tirelessly on behalf of all of our clients to build brands that work hard in the marketplace."
Uncle, founded in 2005, are a growing creative business based in Reigate, Surrey who contrary to the current economic climate continue to grow in size and stature. In the last two months the agency has made two new appointments as well as securing a place on the Recommended Agency Register, (an industry body which ranks creative companies based on confidential feedback provided by clients). Richard Tidman, Commercial Manager, says "Uncle is a great place to be right now, we are growing, winning new business and getting recognised for what we do. It's great to be part of a company that has good things to say and one that is clearly heading in the right direction. We are now in a position to offer a truly integrated creative service, with the capability to handle full- scale brand, print, web, packaging and exhibition briefs. I think our belief in what we do as a company, and our capability to provide solid, commercially astute solutions is giving us an edge, and of course supportive clients like Encyclopaedia Britannica help in a huge way."