After more than 30 years in the graphic design industry, Sagmeister has made headlines for numerous reasons, but it all boils down to one thing: groundbreaking graphic design.
With a knack for transforming stale thinking, Austrian-born Sagmeister often pulls inspiration from the ordinary.
Take the recent renovation of his studio in New York City. Unable to find furniture he liked and unwilling to settle, Sagmeister decided to design the pieces himself.
"I knew that I needed a few different pieces, including a couple of lounge chairs," Sagmeister said.
"I also knew that coming from graphic design, I didn't want to design purely form-based chairs.
I wanted to make them quite graphic."
Sagmeister's solution? A chair that can change with you.
"The idea developed of designing a chair that has hundreds of sheets of paper as a cushion.
Just rip off a sheet of paper, and you have a chair with a new color, pattern and texture," Sagmeister added.
Sagmeister began by examining the structure that the paper cushion was attached to.
"Initially, the base was made out of wood, but we changed it to stainless steel.
This allowed it to become skinnier and free swinging, so it really became all about the paper."