Imagination Wins Silver for Best Use of Animation at The Creative Circle 2011

Imagination Wins Silver for Best Use of Animation at The Creative Circle 2011

Monday night witnessed production company, Jelly collect silver honours for the latest TV & cinema spot for Audi's new A7 Sport-back, "Imagination."

In 2010, UK Ad Agency, BBH London commissioned jelly to help create a dizzying and highly stylized journey into the mind of an auto-designer.

Award-winning studio, BL:ND were approached with the final script and Director, Vanessa Marzaroli spent several weeks with her team fine-tuning a strikingly graphic style that would contrast previous ads for the high-end auto maker.

Throughout the production, jelly acted as executive producers and project managers, liaising between London, LA and New York to ensure a smooth transition from shoot to post.

Jelly