Highly respected, and the most prestigious of their kind, the D&AD Student Awards offer upcoming graduates the opportunity to work on real world briefs, and win paid placements in some of the world's top firms and agencies.
This year, briefs cover specific areas of design and advertising and have been set forth by companies including Spotify, Coutts, Aviva, and Boots.
Interbrand is challenging students to create a behavior changing campaign around Peace One Day, a non-profit organization that works toward a Global Truce - an annual day of global ceasefire and non-violence.
Unanimously adopted by the United Nations as 21 September - Peace Day, the organization is now working to institutionalize Peace Day around the world.
Students completing the Interbrand and D&AD brief must demonstrate that their idea works everywhere in the world, irrespective of cultural particularities.
Collaboration should be key to the solution and inspire the longevity and on-going effectiveness of Peace Day.
The shortlisted entrants will be eligible to interview for the D&AD Graduate Academy, and the Student Award winner will receive a three-month paid placement at an Interbrand office.
The deadline for submissions is March 9, 2012.
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