Adidas will release a limited run of 3D printed runners through its adidas Confirmed app. The shoes will be available for pick-up at adidas NYC, and will also be available in London and Tokyo.
The shoe features an engineered 3D web structure with dense zones in high force areas and less dense zones in the low force areas, allowing for the optimum level of performance. The 3D Runner also features a 3D printed heel counter, which is integrated into the midsole and avoids the typical process of gluing or stitching. Benefits include greater elasticity, compliancy and support. A black PRIMEKNIT upper ensures high style, superior fit and performance.
"This is just the beginning," commented Mikal Peveto, senior director of adidas' Future team. "Creating customized shoes based on an individual's footprint - including their running style, foot shape, performance needs and personal preferences - is a north star for the industry and adidas is leading with cutting edge innovations."