The 23rd edition of the 100% Design will be held in Olympia, London from 20-23 September. The show will feature over 600 exhibitors and hundreds of new products launches.
Each year 100% Design adopts a theme, which is reflected across its installations, features, talks programmes and show design. For the 2017 edition this is 'Elements,' which considers everything from the fundamentals of design to the component parts that make up a product, the materials used to the stories and processes of development.
With five distinct sections, Interiors, Workplace, Kitchens & Bathrooms, Design & Build and Emerging Brands, 100% Design is unique in its cross-sector appeal to professionals including interior designers, architects, specifiers and dealers.
The show's 'Talks with 100% Design' will present an agenda-setting program exploring trends in contemporary practice as well as the future of design, while a second program focussed on professional development will take place in The Forum. For this year's edition, the show will host Dealer Day, a professional program of networking, seminars and talks for this influential design community.