How to Be a Cult Leader - A Dark Design Parody by Juniper ParkTBWA

How to Be a Cult Leader: A Dark Design Parody by Juniper ParkTBWA

Juniper Park\TBWA has created a new series for Wayward Arts that seeks to answer many of life's 'How to...' questions. Issue #1 of the series, titled 'How to be a Cult Leader,' is a dark design parody on the world of social media influencers.

The issue breaks down how to be a cult leader in three parts: find your thing, growing your cult, and reaching your full potential. These three parts are subdivided into 9 steps, which detail specific actions one must take to achieve to be successful such as realization, cultivate, and curation.