Fashion: The Key Concepts
Fashion is a global industry with huge economic, political and cultural impact, from the impact of the catwalk on mainstream retail to sweatshop production to celebrity branding. Fashion: The Key Concepts presents a concise overview of this complex phenomenon - the meanings of clothes, the different cultural and fashion systems around the world, how fashion uses the media to reach its markets, how fashion shapes global culture and is replicated or challenged in various subcultures, how fashion operates as a political system of its own and also serves as a tool of politics, how the fashion industry is structured and how it "thinks" and behaves. Illustrated with a wide range of images and case studies, the aim throughout is to present a comprehensive, but also accessible and provocative, analysis of fashion.
Author Jennifer Craik
ISBN 9781845204518
Category Fashion Books