Quantifying the User Experience: Practical Statistics for User Research
Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. This book provides a foundation for statistical theories and the best practices needed to apply them. The authors draw on decades of statistical literature from human factors, industrial engineering, and psychology, as well as their own published research, providing both concrete solutions, along with an engaging discussion on the statistical reasons why tests work and how to effectively communicate results.
Author Jeff Sauro, James R Lewis
Category Design Books