Be 13 is designed as an investigative day on the state of brand and identity in the built environment.
Organized by the Society for Environmental Graphic Design, the workshop will explore how the wide spectrum of brand applications impact urban, commercial, and community spaces.
How are local and global economies impacting the role of brand in our environments, and how do designers envision making meaningful change in the communities where we live, work, shop, and play?
Join Marcia Lausen of Studio/lab, Cody Clark of RTKL, and Eileen Jones of Perkins+Will Branded Environments, among other featured speakers, for this immersive branded design experience.
more: segd.org (109)