Branding Design News
Soulsight Unveils Soul-Lab
Uncovering what motivates consumers' buying decisions is critical for a brand's development process. But how brands go about deciphering such integral information is often conducted in small, cookie-cutter, closed-up rooms, clustered around a conference table.
PB Creative Designs New Gifting Range for AXE
PB Creative has designed a holistic 2D and 3D packaging design for AXE. In the build up to the festive period, AXE's parent company Unilever asked PB Creative to further enhance its gifting experience for 2018, while reducing complexity and increasing sustainability.
The Moving Parliament by Heimat Berlin
Heimat Berlin has launched a new, dynamic, algorithm powered visual identity for the Free Democratic members of parliament in Germany.
Lewis Moberly Delivers New Identity for Lefranc Bourgeois Enfants
Lewis Moberly has created the new identity for Lefranc Bourgeois Enfants - a range of children's art materials from heritage French brand Lefranc Bourgeois.
Pope + Wainwright Drive Internal Change for De Beers Group with New Corporate Identity
Pope + Wainwright has been working with De Beers Group to design its new corporate identity and encourage over 20,000 employees from five continents to see and understand the group in its entirety.
Straight Forward Design Rebrands 'Unsung' British Leather Goods Brand Tusting
Straight Forward Design has developed a fresh new identity and voice for British leather goods makers Tusting.
Brandon Designs Innovative Identity for New Fitness-focused Ready-meal Range
Brandon has designed the brand identity and packaging for a new range of ready meals to appeal to every day athletes from leading British food manufacturer Samworth Brothers.
2019 Dieline Awards
The 2019 Dieline Awards is now open for submissions. The Awards recognizes the absolute best in consumer product packaging design worldwide, bringing awareness to the immense value that lies in well-designed brand packaging.
Denomination Designs Identity and Packaging for Strongbow Blossom Rosé
Denomination has created a brand new design for Strongbow Blossom Rosé Sparkling Apple Cider from Carlton & United Breweries.
40th Annual Telly Awards Are Now Open
The Telly Awards has launched its annual call for entries with new categories honoring outstanding work in serialized branded content and live video. Founded in 1979 to honor commercials made for cable and local TV, The Telly Awards recently renewed itself for the multi-screen era.
Slice Designs Branding and Packaging for Chillio
Slice has designed the new packaging for an exciting new chilli drink, 'Chillio,' a startup created by three friends; Steve, Simon and Lee.
venturethree Designs New Brand for Sleep Pioneer Dreem
venturethree has created a new brand for Dreem, a sleep neurotech startup. The brand is designed to support the sleep science and technology company in its evolution from neurotech start-up to a global consumer platform taking on the world's growing sleep problems.
Robot Food Brings Wagg Pet Food Back to Life with Rebrand
Robot Food has rebranded Wagg, bringing playful clarity to the pet food aisle. Wagg's no frills, locally sourced, pet food was facing stiff competition from supermarket own-label.
B&B Studio Designs New Identity and Packaging for Infinite Session
B&B studio has created the name, positioning, identity and packaging for alcohol-free beer brand Infinite Session.
Here Design Awakens Bangladeshi Tea Brand Teatulia
Here Design has created a bold new brand identity for Bangladeshi tea brand Teatulia as it launches in UK with a flagship store in Covent Garden.
Deep Creates Launch Campaign for 1086 by Nyetimber
Deep recently created a nation-wide campaign for Nyetimber - the luxury sparkling wine producer based in the south of England.
me&dave Rebrands Homeless Charity robes
me&dave recently rebranded Southwark-based homeless charity robes, to help it attract the investment it needs to continue its life-saving work on the streets of London.
Smith&+Village Unveils Iconic Harvey Nichols Food Collection
Smith&+Village has unveiled its fearlessly stylish rebrand of the Harvey Nichols food collection.
Denomination Designs Identity and Packaging for Frucor Suntory's New Range
Denomination has created a striking design for True Water, a new range of fresh spring water from Frucor Suntory.
Design Bridge Shanghai Creates Disruptive Design for Starbucks Mooncakes
Design Bridge Shanghai has created disruptive new packaging for Starbucks Mooncakes for China's Mid-Autumnal Festival.
PB Creative Develops New Brand Concept for Rare
PB Creative has designed a new brand concept for a range of artisanal rare-breed dairy products. Rare is a cooperative organic dairy brand that works with farmers of native British breeds to celebrate and bring their goods to this discerning customer.
Precipice Rebrands Circassia's NIOX VERO Asthma Control Device
Precipice recently completed a major rebrand of Circassia's NIOX VERO asthma control device. Precipice worked with asthma nurses and senior consultants across Europe, the US and China in a bid to create a new brand identity in touch with the needs of clinicians and their patients.
Brandon Designs New Identity for Frozen-treat Brand Yorica!
Brandon has designed the new brand identity for Yorica!, London's premier 'free-from' ice-cream parlor.
Red Dot Names Hyundai 2018 Brand of the Year
Hyundai Motor Company has been named 'Red Dot: Brand of the Year 2018.' The title pays tribute to a brand that has created innovative design solutions on a very high level and recognizes its design quality and decisiveness in brand management.
Carter Wong Unveils New Visual Identity for Kin + Carta
Carter Wong has created a new visual identity for international marketing services group St Ives - now rebranded as Kin + Carta.
Mr Kipling International Rebrand by Robot Food
Robot Food created a fresh new look for Mr Kipling. For many in the UK, Mr Kipling's range of iconic cakes holds a special place, but internationally the 'exceedingly good' brand is relatively unknown.
B&B Studio Creates Branding for FIX8 kombucha
B&B studio has created the branding for kombucha start-up FIX8. Launching in the UK this month and available in three core flavors, FIX8 is a brand born from the idea of positive addiction.
Dieline Relaunches with New Identity from Jones Knowles Ritchie
Dieline has received a refreshed creative platform and bold new identity developed by Jones Knowles Ritchie.
Stephen Kelleher Rebrands Gunner
Stephen Kelleher has completed the rebranding of Gunner, an award-winning animation studio based in Detroit. Having established itself as one of the most exciting new voices in the motion design industry, Gunner wanted to refresh its identity to reflect its position as a force to be reckoned with on the global stage.
Path Refreshes Packaging for Anadin
Path recently refreshed packaging for Pfizer's Anadin portfolio. In uniting the ranges with a clearer and more intuitive design, the leading OTC brand aims to empower its consumers with the information to find the right product for their pain relief needs.