Society for Experiential Graphic Design is a global, multidisciplinary community of professionals who plan, design, and build experiences that connect people to place. We are graphic and information designers, fabricators, architects, exhibition designers, technology integrators, interaction designers, brand strategists, students, wayfinding specialists, teachers, and others who have a hand in shaping content-rich, experiential spaces.
Category Graphic Design Organizations
Phone (202) 638-5555
1900 L Street NW
Washington, DC 20036
News About SEGD
SEGD Academic Summit 2020
Each year the Society for Experiential Design (SEGD) holds an academic summit in conjunction with the annual conference. The 2020 Academic Summit will be held online, via Zoom, on the afternoons of June 11 and 12 as a forum for current thinking in design education research, projects, and curriculum innovation.
2020 SEGD Branded Environments (POSTPONED)
The SEGD Branded Environments, the event for the design of brand-centric customer experiences, returns to the Digital Signage Expo in Las Vegas for the fourth year in a row. The event features a diverse lineup of speakers, tour offerings and opportunities to connect with fellow participants as well as…
2019 SEGD Xlab: The Future of Experience & Place
The Society for Experiential Graphic Design's 2019 Xlab, the ninth-annual experiential graphic design gathering, will be held in Brooklyn at BRIC for the second consecutive year. This year's theme, 'The Future of Experience & Place,' will explore the increasing value and demand in creating experiences.
2019 SEGD Conference: Experience Austin
The 2019 SEGD Conference, to be held June 6-8, will bring three inspirational days of experiential graphic design programming to the local and international community in the 'Lone Star State.'
2019 SEGD Branded Environments
The SEGD Branded Environments event returns to the Digital Signage Expo in Las Vegas for the third year in a row. Once again, the event will feature a diverse lineup of speakers, tour offerings and opportunities to connect with fellow participants as well as the local design community.
SEGD Global Design Awards 2019
The 2019 SEGD Global Design Awards, the only international awards program focused on user experiences in the built environment, officially opened for entries.
Toronto SEGD Speaker Series: PLAY
On October 4th, Toronto chapter of the Society for Experiential Graphic Design will host studio members from aftermodern.Lab (Toronto/Calgary), Float4 (Montreal/New York) and Reich+Petch International (Toronto) as they dive deep to explore the role of PLAY in their work; from inspiration and ideation…
SEGD Xlab 2018: The Future of Storytelling
The Society for Experiential Graphic Design's eighth-annual digital experiential design gathering, Xlab, will be held in Brooklyn for the first time-at the BRIC arts and media center.
The Future of Museum, Exhibition and Experience Design
On August 23-24, multidisciplinary designers will convene in the nation's capital for the only comprehensive event dedicated to exhibition and experience design. The Society for Experiential Graphic Design (SEGD) will host its Exhibition & Experience Design event at the new Museum of the Bible in southwest…
2018 SEGD Conference: Experience Minneapolis
The 2018 SEGD Conference will be held June 7-9 in Minneapolis. The conference will bring together the international experiential graphic design community in the 'City of Lakes' for three inspiring days of programming.
2018 SEGD Branded Environments
In an increasingly competitive landscape of consumer offerings, the effective use of brand design in physical environments and experiences has become a powerful differentiator in business. The 2018 SEGD Branded Environments event will feature a diverse global line-up of designers challenging traditional…
Off Grid 18: The Experiential City
This February head to Wellington, New Zealand for Off Grid 18: The Experiential City. Off Grid 18 is the next international offering from the Society for Experiential Graphic Design (SEGD) that 18 will engage you in a conversation about designing for the 'experiential city,' using exciting locations…
2018 SEGD Global Design Awards
The 2018 SEGD Global Design Awards, the only international design awards program focused on user experiences in the built environment, is open for entries. The competition is open to experiential graphic designers, environmental graphic designers, fabricators, architects, exhibition designers, interaction…
SEGD Signage and Wayfinding Event Comes to Boston
Transportation, urban and campus environments are complex spaces, which have an increasing need for innovative signage and wayfinding solutions employing best practices and the latest technology. The SEGD Wayfinding event is poised to bring together a range of experts to tour, connect, discuss and discover…
2017 SEGD Fellow and Achievement Award Winners
The Society for Experiential Graphic Design has unveiled the winners of the 2017 SEGD Achievement Awards.
2017 SEGD Business of Design
SEGD's biennial Business of Design event lands in Portland this April with the focus on strengthening your business skills to build, manage and sustain your design practice.
SEGD Branded Environments
SEGD's Branded Environments at Digital Signage Expo (DSE) 2017 is the event for the design of brand-centric customer experiences.
2017 SEGD Global Design Awards
The 2017 SEGD Global Design Awards is now open for submissions. Since 1987, the SEGD Global Design Awards have set the standard of excellence for environmental graphic design and experiential graphic design, honoring design work that connects people to place by providing direction, content and compelling…
Off Grid 17: An Experiential Journey
Off Grid 17: An Experiential Journey is an international event from the Society for Experiential Graphic Design (SEGD) that will offer a unique design driven way to experience New Zealand.
SEGD Xlab 2016: The Intersection of Physical + Digital
SEGD's Xlab 2016 will bring together the diverse spectrum of practitioners and visionaries who make digital experiences possible, and the next generation of designers who are innovating our cities, workplaces, and leisure spaces. Xlab is SEGD's signature conference with a focus on the future of experience…
From Museums to Beyond: SEGD's 2016 Exhibition & Experience Design Event
Experiences like museum exhibitions are evolving rapidly. People are experiencing dynamic installations inside traditional museums, within corporate and community visitor centers, inside sports venues and even on the streets of our cities.
2016 SEGD Conference: Experience Seattle
The 2016 SEGD Conference: Experience Seattle will gather the experiential graphic design community to explore topics ranging from media-centric placemaking to design thinking and from public art to waterfront development.
SEGD Wayfinding Event 2016
SEGD will hold its annual Wayfinding event in Miami this April, hosted by Miami International Airport.
DesignX Event at DSE
SEGD will hold the DesignX event at the Digital Signage Expo this March, hosted by DSE at the Las Vegas Convention Center.
John Lutz to Lead Experiential Graphic Design Community
Award-winning graphic designer John Lutz, partner in the Chicago office of Selbert Perkins Design, will lead the global community of experiential graphic designers as president of SEGD, the Society for Experiential Graphic Design.
2016 SEGD Global Design Awards
The 2016 SEGD Global Design Awards are now open for entries. The international awards program honors design work that connects people to place by providing direction, content, and compelling experiences in public spaces.
SEGD Xlab 2015
The 2015 SEGD Xlab, a design + technology conference focused on the future of user/customer experience, will be held November 5-6 in NYC.
2015 SEGD Conference: Experience Chicago
Chicago has long been considered a hub for architecture, design, and innovation, and the 2015 SEGD Conference: Experience Chicago will gather experiential graphic design community together June 4-6 to focus on the future of experiential design and its impacts on the city and those who shape it.
SEGD CX Customer Experiences Workshop in Las Vegas
SEGD's Customer Experience (CX) Workshop, happening March 10, 2015, during the Digital Signage Expo in Las Vegas, will ground designers, marketing and branding professionals, technology providers, and other creative professionals in the basics of customer experience (CX) design.
2015 SEGD Global Design Awards
The Society for Experiential Graphic Design has launched its 2015 Global Design Awards, including new Interactive Experience and Digital Experience Content categories that reflect the shifts that digital technology is creating in design for public spaces.
SEGD Xlab 2014
Xlab, SEGD's annual technology event on the future of immersive experiences, the collaborative process, and emerging platforms that can be used to activate your projects, will be held on November 6, 2014 at SVA Theatre, Manhattan.
SEGD Launches Xplore
The Society for Experiential Graphic Design (SEGD) has launched Xplore, a new content portal that spotlights projects, practitioners, and award-winning work in this emerging design discipline.
SEGD Well: Healthcare Innovation Workshop
SEGD Well: Healthcare Innovation Workshop will focus on current design methodologies and research metrics with a concentration on three key areas of healthcare design, including wellness and healing environments, information design and nomenclature, and the patient experience (service design).
Processing + Grasshopper: Methods for Advanced Visualization
Organized by the Society for Experiential Graphic Design, this design tools webinar is geared for designers, architects, and planners looking to increase their awareness of emergent trends in design technology and the tools available to expand concepts into built realities using open source and off the…
SEGD 2014 Global Design Awards
The Society for Experiential Graphic Design has launched its 27th annual SEGD Global Design Awards.
Xlab 2013: Experience + Interaction in Public Space
Xlab, SEGD's premier innovation event connecting design, technology, and communication in the built environment, returns to New York on October 23 & 24.
Be 13: Branded Environments Workshop
Be 13 is designed as an investigative day on the state of brand and identity in the built environment.
Tim Kobe and John Bielenberg to Keynote 2013 SEGD Conference
Tim Kobe's company Eight Inc. translated Apple's design zeitgeist into a game-changing retail format.
2013 SEGD Conference: Above the Fog
The 2013 SEGD Conference will take place in San Francisco on June 6-8, with a theme of 'Above the Fog.'
Clive Roux Named New CEO of SEGD
SEGD has named Clive Roux, an industrial designer and former CEO of the Industrial Designers Society of America, as its new CEO effective December 3, 2012.
SEGD Global Design Awards 2013
The Society for Environmental Graphic Design (SEGD) has launched its 26th annual Global
The Art of Collaboration: SEGD's Annual Exhibition & Experience Design Symposium
The Art of Collaboration, an initiative of the Society for Environmental Graphic Design (SEGD), will explore the impact of Multi-disciplinary collaboration from the perspective of clients, designers, fabricators, and educators.
SEGD Reinvents Award-Winning Magazine
The Society for Environmental Graphic Design (SEGD) has renamed and redesigned its award-winning magazine that showcases the best in graphic design for the built environment.
2012 SEGD Conference: The Bridge
With its theme inspired by the famous Brooklyn and Manhattan bridges, the 2012 SEGD Conference will provoke participants to rethink their profession, recognize and strengthen their existing connections, and build new ones.
SEGD Announces 2012 Board of Directors
The Society for Environmental Graphic Design announced the appointment of seven new members to its international Board of Directors.
Inspiring, International Speakers Design the Difference at 2011 SEGD Conference
A multidisciplinary, international roster of speakers including Andreas Uebele, Ruedi Baur, David Gibson, Garth Walker, Michel Dallaire, and Sylvia Harris will keynote the 2011 SEGD Conference+Expo+Awards in Montreal June 1-4.
SEGD Celebrates Diversity and Design at 2011 Conference, Expo and Awards in Montreal
SEGD will convene its 2011 Conference + Expo + Awards in diverse and design-centric Montreal, the only North American city designated a UNESCO City of Design.
SEGD Names Jessica W. London New CEO
SEGD has named Jessica W. London its new Chief Executive Officer effective October 15, 2010.
2011 SEGD Design Awards Jury Named
An international, multidisciplinary jury has been announced for the 2011 SEGD Design Awards Program.
Universal Symbols in Health Care
A set of 56 graphic symbols introduced today by SEGD and Hablamos Juntos will make hospitals and other healthcare facilities easier to navigate, particularly for underserved populations and patients with limited English or reading proficiency.
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Studio Ongarato Wins SEGD Honor Award for Arup Melbourne Headquarters
Studio Ongarato has been recognized for its work on Arup Melbourne's workplace at the 2019 SEGD Global Design Awards.
SEGD Recognized Douglas Morris as 2014 Fellow
Douglas Morris, Principal of Poulin + Morris, has been named this year's recipient of the SEGD Fellow Award.
Natasha Jen to Headline 2013 SEGD Conference
Pentagram partner Natasha Jen, whose graphic design work is noted for crossing the boundaries of media, discipline, and culture, will be a featured speaker at the 2013 SEGD Conference, Above the Fog.
SEGD Recognized Patrick Gallagher as 2012 Fellow
Patrick Gallagher, president and founder of the Washington, D.C. based museum planning and exhibition design firm Gallagher & Associates, has been named an SEGD Fellow, environmental graphic design's highest professional honor.
SEGD Recognizes 2011 Fellows Selbert and Perkins
Clifford Selbert and Robin Perkins, partners in Los Angeles-based Selbert Perkins Design Collaborative, have been named the 2011 SEGD Fellows, environmental graphic design's highest professional honor.
Living Principles for Design: Creative Action for the Collective Good
The design community is invited to co-create for the collective good with the debut of The Living Principles for Design website, the online home for the sustainability framework created in October 2009.
Frog Design Supports San Francisco Design Week
Frog Design today announced that it will support San Francisco Design Week.
Legible London Walking Programme Wins Top US Wayfinding Prize
Legible London, the wayfinding system designed by Applied Information Group to help make London a world-class walking city, has won a top honour award at the Society of Environmental Graphic Design Design Awards.