When it came time to make new business cards, creative agency Trollbäck + Company (T+Co) seized the opportunity to multiply their creative imprint to artfully express the tenets of their creative philosophy as a company and created a beautiful short film that captures the time-honored craft of letterpressing.
"At Trollbäck + Company, we are totally driven by beauty, design, craftsmanship and quality," said Mitch Monson, creative director at T+Co. "When we approached the design and execution of our calling cards, it was important to bring all of these qualities to that experience. Therefore, we designed a card with a unique size and card stock weight, and printed it in traditional letterpress form. We all put a lot of time, heart and soul into the cards, and we love and respect the craftsmanship involved with letterpress, so we wanted to capture and share that passion with others, especially in light of a quote that recently inspired us: 'If you see how something is being made, you will understand its value.'"