The 2017 Warc Innovation Awards, a global search for effective innovation in marketing with a $10,000 cash prize fund for the winning papers, is now open for submissions.
The Warc Innovation Awards seek innovative strategies that might use new technology, or familiar technology in a new way. A winning entry might show how a brand's products or services were transformed, or show how innovative thinking disrupted category conventions.
Now in its fifth year, the competition is free to enter and open to all forms of marketing and communications from any country. Entrants must submit a case study of marketing innovation that delivered tangible results for a brand.
The work should have been in-market at any time between January 1 2015 and January 11 2017. Entry deadline is January 12, 2017.
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