Oi - The Knog Bike Bell Wins 2016 Victorian Premier's Design Award of the Year

Oi: The Knog Bike Bell Wins 2016 Victorian Premier's Design Award of the Year

Oi: The Knog Bike Bell, a revolutionary new take on the traditional bicycle bell designed and developed by Catalyst Design Group, has been awarded the 2016 Victorian Premier's Design Award of the Year, the highest honour for design and innovation in the state.

One of the main drivers for re-designing the bike bell was that in many countries, bikes are required by law to be sold with bells attached. These bells are often badly designed and are thrown away once purchased. The Oi Bike Bell offers bike owners a beautifully designed and highly desirable object that is a delight to use.

"The Oi Bike Bell demonstrates what good design can bring to an otherwise forgotten product," commented Celina Clarke, Chair of the Premier's Design Awards Jury. "The Oi Bike Bell exemplifies excellence in industrial design and brings together clever manufacturing, smart use of materials and a unique design aesthetic that sets it apart from other products in its class."

The Oi Bike Bell beat nine other innovative projects selected as Best in Category Winners to take out the top award.

Premier's Design Award Best in Category Winners for 2016

Acute House, Best in Category Architectural Design
The 2 Litre Towel, Best in Category Communication Design
Indigenous Placemaking Strategy for Ngarara Place, Best in Category Design Strategy
ANZ Virtual Garden, Best in Category Digital Design (Joint Winner)
Thankyou's Track Your Impact, Best in Category Digital Design (Joint Winner)
SZN, Best in Category Fashion Design
Blackmagic Micro Camera, Best in Category Product Design
122 Roseneath Street, Best in Category Service Design
VicHyper Pod Prototype, Best in Category Student Design