Character is a full-service branding agency headquartered in San Francisco, with an office in Portland. Founded in 1999, Character has built a reputation for delivering bold, beautiful design built on category-defining brand strategy. Character is behind hundreds of brand launches, relaunches, and cross-channel experiences for brands including Reebok, Oculus, Google, Peet's Coffee, and Fitbit.
Category Branding Design Studios
447 Battery Street #300
San Francisco, CA 94111
News About Character
Character Designs Palm's New Brand Identity
Character has designed the brand identity and brand strategy for Palm's newest device, which ditches the bells and whistles of smartphones in favor of a minimalist device that encourages fewer distractions.
Character Designs New Branding for DoorDash
Character has designed the new branding for restaurant delivery service DoorDash. The new visual identity and brand strategy feature original photography, illustrations and iconography, strategically focused on communicating the brand's renewed mission: delivering good by connecting people, and possibility.