Shores of Africa by Design Activity

Shores of Africa by Design Activity

Design Activity designed the branding and packaging for Shores of Africa, a young, UK-based food discovery service focused on producing snacks, food, spices blends, marinades and other forms of delicacies with an African heritage.

The brief for the project was to establish the ethos and the vision of the owners, by capturing their personality and creating a unique visual equity for their packaging to stand out in the already highly populated snacks category. Design Activity has created a brand that encapsulates it's African provenance and a distinctive and quirky pack design, supported by fun on pack communications.