The Package Design Book 4 is now out, celebrating the tenth anniversary of the Pentawards, featuring the stars of the 2015 and 2016 competitions.
Organized around the key competition categories of beverages, food, body, luxury, and other markets, over 400 examples from 40 countries reveal the innovation of individual projects and campaigns as much as the scope and experimentation of the industry at large. The designs are presented with descriptions and a fact sheet and the book is prefaced with new essays from Pentawards founders Jean Jacques and Brigitte Evrard, as well as an insightful text from branding and marketing specialist Gérard Caron.
