The Graphic Designer's Business Survival Guide
The Graphic Designer's Business Survival Guide explains how to build a profitable, sustainable design business. Packed with sample agreements, letters, forms, and more, it reveals how to: create a website and portfolio that highlight design solutions; do pre-pitch research and deliver winning presentations; prepare inviting proposals that win lucrative contracts; establish a reliable system for tracking billable hours (and staying solvent); use cold-calling strategies even sales phobics can master; quantify design decisions in ways that business management can relate to and respect; break out of "freelancer" mode to highly compensated creative consultant.
Author Lawrence Daniels
ISBN 9780814432419
Category Graphic Design Books