Brandimage has created branding and packaging for Lierac Prescription, a treatment range which marries safety and dermatological effectiveness with the made to measure solutions of haute cosmetology.
Brandimage found its inspiration for the new range's design in the pharmacology world. With a graphic line that recalls the effectiveness of a beauty prescription, the product is positioned as a prescription dermocosmetic treatment.
Information is clearly organized in a hierarchical fashion on the packaging, which underlines the excellence and the quality of Lierac's innovations. The simple color code accentuates the product's readability and intended use, while adhering to a graphic charter that recalls apothecary packaging, and with the brown glass of the medicinal world.