Studio Blackburn has designed the logo and brand identity for newly launched agency collective, Hello Finch. Hello Finch is the brainchild of Jemima Bird, who aims to pioneer a new-era of marketing that values speed, agility and choice.
Driven by an ambition to push the boundaries of marketing, Jemima asked Studio Blackburn to design a bold identity that would capture the essence of Hello Finch. The brand logo that Blackburn has created plays on the company name, incorporating a finch in a wide range of vibrant colors, each representing the colors of the brands that Hello Finch has helped transform. This flexible identity reflects the contemporary outlook of the collective and the ability of the agency to adapt to and answer the needs of its clients in a fast moving digital world. The identity will be used across different media, featuring on Hello Finch business cards as well as on the company's website and social media channels.
"Hello Finch is a really exciting project that responds to the marketing challenges that companies are facing today," said Paul Blackburn, head of Studio Blackburn. "We're proud to introduce the brand identity to the wider marketing industry. We focussed on creating a charming and distinctive brand look that embodies Hello Finch's values and the attention to detail with which the company approaches every project."