Designworks is a creative consultancy that's been driving innovation for over forty years. Acquired by BMW Group in 1995, Designworks enables its parent company as well as internationally-renowned clients outside the automotive industry to grow their businesses through a portfolio of creative consulting services. With clients including Coca Cola, Dassault Aviation, Embraer, John Deere, HP, Microsoft, Sennheiser, Siemens, Singapore Airlines, Intermarine, and Varian Medical Systems, Designworks is deeply immersed in a broad cross-section of industries.
Category Industrial Design Companies
2201 Corporate Center Drive
Newbury Park, CA 91320
News About Designworks
Designworks Unveils BMW Active Hybrid eBike 2017
BMW recently tasked Designworks to further develop the design of the latest BMW Active Hybrid eBike. The bike's motor and battery are fully integrated into the hydroformed aluminium frame, highlighting its elegantly sporty silhouette.
X-CAT DISC Designed by Designworks
Designworks and Puma have unveiled X-CAT DISC, an innovative new shoe inspired by the BMW GINA Light Visionary Model: a concept car with a seamless, flexible, fabric outer shell stretched over a movable substructure, whose functions were only enabled when actually needed.
BMW Group DesignworksUSA Wins Eight Good Design Awards
BMW Group DesignworksUSA has won eight 2013 Good Design Awards.
DesignworksUSA Brings Premium Experience to Singapore Airlines Passengers
BMW Group DesignworksUSA designed the First Class cabin for Singapore Airlines, with a new look along with an extra helping of comfort, space and privacy.
ASRock M8 Compact Gaming PC by BMW Group DesignworksUSA
BMW Group DesignworksUSA has recently designed a new compact gaming PC for ASRock.
Thermaltake Level 10 M Headset by BMW Group DesignworksUSA
BMW Group DesignworksUSA has recently designed a new high-end gaming headset for Thermaltake.
BMW Group DesignworksUSA and K2 Bring New Ski Design on the Slopes
BMW Group DesignworksUSA has designed new sporty ski sliders in collaboration with K2.
BMW Develops Two-Man Bobsled for USBSF
BMW North America is developing a new two-man bobsled for use by Team USA in the Sochi 2014 Olympic Winter Games.
ePatrol: Police Vehicle Concept for 2025
ePatrol is BMW Group DesignworksUSA's entry for the 2012 LA Auto Show Design Competition.
Bayamo: A Purpose-built Machine for Time Trial Athletes by BMW Group DesignworksUSA
NeilPryde Bikes unveiled Bayamo and Bayamo+, the third line of frames created through the ongoing partnership with BMW Group DesignworksUSA's team in Asia. Bayamo joins the Alize and Diablo high performance road bikes that were launched to high acclaim in 2010.
Allsteel Clarity Seating Series: Designed by BMW Group DesignworksUSA
The New Clarity Series, consisting of light task, guest and lounge seating, represents a first-time collaboration for Allsteel with BMW Group DesignworksUSA.
The Level 10 M Mouse by DesignworksUSA
Thermaltake Level 10 M Mouse, designed by DesignworksUSA as the first product of an innovative series of gaming accessories, will be launched in Spring 2012.
BMW Group DesignworksUSA Designs Sennheiser's S1 Digital Pilot's Headset
A pilot's headset needs to combine high functionality with a well-thought-out design, as it is a key contributor to the safety of the pilot and passengers.
Fleet of the Future: BMW Group DesignworksUSA to Create New Generation of Train Cars for BART
DesignworksUSA started an ambitious urban transit project in collaboration with Bay Area Rapid Transit (BART), the Bay Area's regional transit provider.
BMW Group DesignworksUSA Opens New Studio in Shanghai
To further take advantage of its understanding of Asia's growing influence on design, BMW Group DesignworksUSA, the California-based strategic design consultancy with studios in Los Angeles, Munich, and Singapore, will open a new studio in Shanghai in the second half of 2011.
The Intermarine 55 Luxury Yacht by BMW Group DesignworksUSA
BMW Group DesignworksUSA has collaborated with Intermarine, Brazil's leading shipyard for luxury yachts, to create the elegant, powerful and refined Intermarine 55.
Metro Inspiro: A New Face for the Metro of the Future
Design is becoming increasingly important within the urban environment.
Anders Warming to Head MINI Design
After 10 successful years at MINI Design, Gert Volker Hildebrand is handing over the running of the MINI Design studio to Anders Warming at the end of 2010.
Bavaria Sport HT 34: Pure Elegance
Following the successful world premiere of the dynamic SPORT 34 at Interboot in Friedrichshafen, BAVARIA will launch the Hardtop-Version in March 2011 in time for next year's water season.
Green Good Design Award for DesignworksUSA and Landscape Forms
BMW Group DesignworksUSA has been awarded a 2010 "Green Good Design Award" for two streetlights from a collection of site furnishings designed on behalf of American based client Landscape Forms.
DesignworksUSA Designs Business Jet Seats for Premium Manufacturer Iacobucci HF
In the past years, DesignworksUSA has made a name for itself in the aviation industry with innovative and award winning designs for clients such as Boeing Business Jet, Embraer, Dassault or Pilatus.
Bavaria Introduces New Sport 34
For the past two years, Bavaria has worked with the design team from BMW Group DesignworksUSA to give a modern face to the previous motorboat line.
Inspiring Innovation in the Air
In January 2009, BMW Group DesignworksUSA and AirAsia X embarked on a journey to redefine the meaning of air travel.
Phenom: A New Level of Luxury in Air Travel
With a series of demonstration flights in the south of France, the Brazilian aircraft manufacturer, Embraer, presented the new generation of its executive jets in Europe.
Fast Company Ranks DesignworksUSA World's Most Innovative Company in Design
Fast Company magazine has ranked BMW Group DesignworksUSA as the world's "#1 Most Innovative Company in Design," and among the "Most Innovative Companies for 2010."
Strategic Design for the Future of the Yacht Industry
Since the beginning of 2008, the BAVARIA Yachtbau has been a part of the client portfolio of DesignworksUSA, an international design consultancy and subsidiary of the BMW Group.
Sennheiser OMX 980 by BMW DesignworksUSA
Designed to appeal to those looking for a premium solution to their mobile music needs, the premium range is the epitome of refined design.
Laurenz Schaffer: New President of the BMW Group's Subsidiary DesignworksUSA
Laurenz Schaffer, since the year 2000 director of the Munich studio of the BMW Group subsidiary DesignworksUSA, will be taking on the position of the President of the California based company on 1 December 2009.
Metro40 : BMW Group DesignworksUSA Takes Design Excellence to City Streets
People are in motion all around the globe. Managing people in motion and helping cities provide the comfortable, attractive, high-quality facilities and amenities required to build a broader constituency for public streetscapes and public transit was the starting point for the partnership between BMW…
BMW Group DesignworksUSA Defines Silhouette of Bavaria's Biggest Yacht Ever: The Cruiser 55
In January 2009, the BAVARIA Yachtbau GmbH announced BMW Group DesignworksUSA as their new design associate and commissioned the global design consultancy and subsidiary of the BMW Group to support the Giebelstadt boat builder in the realignment of its product portfolio.
HP Z Workstation Designed by BMW Group DesignworksUSA
HP unveiled the HP Z Workstation series - a reinvention of the product category from the core outward that offers customers unprecedented performance, value and serviceability in a sleek new design.
Level_10: Computer Worlds Inspire Design Concept by BMW Group DesignworksUSA
The gaming industry is an industry that is associated with attributes such as visionary creativity, innovative strength and progressiveness.
BMW Group DesignworksUSA Designs Iconic Espresso Machine for Starbucks Coffee Company
The coffee experience. The brown bean is a global, multi-faceted cultural asset - trendy, versatile, delicious.
BMW Group DesignworksUSA Positions Itself as a Trendsetter in Aircraft Design
Having created two award-winning design solutions for business jets, the global design consultancy now convinces with a further trendsetting design for Embraer.
Videos About Designworks
Mentions of Designworks
IIDA Announces the Winners of the 9th Annual Global Excellence Awards
IIDA, in collaboration with Designworks, has announced the winners of the 2018 Global Excellence Awards.
Future of Mobility: How German Design Will Move Us
Wilhelm Oehl, Partner and Principal of Eight Inc., will be one of the influential speakers at the "Future of Mobility - How German Design Will Move Us" conference that will be held at the Pacific Design Center in Los Angeles on August 13, 2013.
IIDA Global Excellence Awards 2012
The 2012 Global Excellence Awards, International Interior Design Association's (IIDA) annual international competition honoring the best interior design projects from around the world, is now open for entries.
Water Chamber in Suzhou: Best of Competition Winner for the 2011 Global Excellence Awards
The International Interior Design Association and BMW Group DesignworksUSA announced the Best of Competition winner for the second annual Global Excellence Awards: Water Chamber in Suzhou designed by Shanghai Lv Yong Zhong Art & Design.
IIDA Global Excellence Awards 2011
Organized by the International Interior Design Association and BMW Group DesignworksUSA, 2011 Global Excellence Awards is an annual international competition honoring the best interior design projects from around the world.
BMW Group DesignworksUSA Captures Two Awards in I.D. Magazine's Annual Design Review 2010
I.D. Magazine has announced the winners of its Annual Design Review 2010 and BMW Group DesignworksUSA has garnered two awards from this prestigious competition.
2009 Good Design Awards Winners
From the high-tech aerospace industries to manufacturers of consumer products designed for the tabletop, hundreds of the world's leading corporations and design offices from 40 nations-from Shanghai to Istanbul-vied in Chicago and New York for the world's oldest and most coveted GOOD DESIGN Award for…
Designworks Recreates Iconic 1951 Chair Found on Ebay by Emeco
A fortuitous discovery on eBay led to '1951', Emeco's newest aluminum chair. Designed by Adrian van Hooydonk and BMW DesignworksUSA, the new chair will debut at the Salone Internazionale del Mobile this April in Milan, Italy.